GUIDE: https://docs.google.com/document/d/1J5cz1zZioQFyF9JjTCATW3Wkg-FiMQbUR5dcQvdlqpU/edit
MINIMALIST VERSION: https://docs.google.com/document/d/1joqnxoeBLr66mHol_xgiCXl-q7MuKEXH5sivS-fDDi4/edit
